We built an entirely new brand direction for Enhance Pickleball to position them as a strong player in their field, and helped design their paddle.



This was their original brand. Built around an EP logo, and bright blue and green for the brand colors. They wanted something stronger and authoritative, that would position them as a higher-tier brand.

Original Enhance Pickleball brand

Enhance Pickleball wordmark

Build a bold, iconic brand, with motifs that can be used throughout the product catalog. We developed the hexagon motif to be used for their logo, their paddle, and their ‘targets’ for their practice board.

Enhance Pickleball paddle
Enhance Pickleball paddle detail

HEX: F20219
BOLD RED

HEX: 222222
SLATE

HEX: F5F5F5
SPORT WHITE

HEX: 060E32
DARK NAVY

We wanted to keep some of elements from their original product line, so we swapped the blue for a darker, bolder navy with a royal blue gradient, and introduced red as the central color for the brand.

Enhance Pickleball product
Enhance Pickleball product detail
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